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#Sopharmabike Campaign (March 1 - May 31, 2015), Sofia

 

The #Sopharmabike campaign by Darik Radio, Sopharma and DRAG Bicycles was meant to inspire more people to ride a bicycle in the city, immerse them in interesting biking trails, show them unusual things for bicycle lovers, give them advice on equipment, bicycle applications, physical exercise, etc.

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Throughout the campaign, we shared messages about an active and healthy lifestyle with the belief that "biking is health"!

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